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In the relentless pursuit of both performance and empowerment, GMC has once again set the benchmark with their new Sierra AT4X, proving to be the quintessential asset for an all-female search and rescue team. This rugged marvel combines state-of-the-art technology with unmatched durability, ensuring that these heroic women can navigate the most challenging terrains with ease and reliability. Its advanced off-road capabilities, coupled with a luxuriously comfortable interior, means that the team can stay focused and efficient, regardless of the distance or the difficulties faced along the way. The Sierra AT4X is not just a vehicle; it's a testament to GMC's commitment to excellence and a powerful ally in the hands of those dedicated to saving lives and providing aid in the most demanding conditions.

 

 

 

AGENCY
Stept Studios | Warner Brothers
CLIENT
GMC
SERVICES

Creative. Production. Post.

DIRECTOR
Mike Parenteau